When I'm Not Painting

I made reference recently to the fact that I struggle with marketing and keeping up with all the "other" stuff that goes along with running an art business: like blogging, posting to social media, entering shows, writing newsletters, etc. I often set a schedule only to follow it for a short time and ditch it after a while. 

So here I am, once again, arranging an editorial calendar and organizing my business responsibilities for myself so that I can maintain more consistency in my bookkeeping and marketing efforts. I have some great mentors in this arena and am hopeful that I can improve my organization and follow-through. Sometimes it's hard to be me. Ha!

What part of your art business do you struggle with? 

Marketing Your Art

Leslie Saeta is conducting another challenge for artists: "30 Marketing Ideas in 30 Days." She's about half-way through and has some wonderful ideas. I think they're great for any business, so be sure to visit her blog. On one of the days, she suggests making a collage on ipiccy.com. Whether you're an artist or just someone who takes pictures, I think you should check out the site: it's pretty awesome. So have a lovely day and be sure to let me know if you made a collage -- I'd love to see them!

Two New Workshops!

Happy Monday to you all!  

I just wanted to share with you, two workshops that I'll be conducting at the end of January. The first one is at the Concord Art Association in Concord, MA (explanation below). In case you are in the area, are an artist, read blogs, but just haven't yet taken the plunge yourself into blogging or creating an online presence and would like to, please come and join us in learning how to set up a blog. I will be sharing all I know with regards to re-sizing images, and the free, online sources for doing so, simple design principles for web and print, setting up a free blog on blogger, and other inexpensive or free, thought-provoking ways for baby-stepping your way into creating a brand and online presence.

The second workshop is a 5-week class at my studio for people who would like to learn how to paint with watercolors. This class will walk you through my process for painting. You can click on the "workshops" link on the navigation bar above for more information.

1.

While the internet presents artists with many opportunities for selling art, connecting with other artists, and providing inspiration, it can also be a very intimidating process. In this workshop we will eliminate your apprehension by presenting practical ways for artists to connect with potential customers and other artists through blogging, online art-groups and Facebook. Bring your laptop with a few digital images of your art and learn simple rules to create a well-designed, easy-to-navigate blog and online gallery so that purchasing your art is only a click away! 

One Day Workshop

Saturday, January 26

10:00 am - 3:00 pm

Concord Art Association -- 37 Lexington Road, Concord, MA  01742

$125 (members)   $175 (non-member)

To register please call 978-369-2578, email education@concordart.org or register online at www.concordart.org

2.

"Steam Heat"

6" x 6"

Five-week Workshop
Monday nights 7:00 - 8:30 pm
West Brookfield
January 28, Feb 4, 1, 18 & 25, 2013
$135 per student

More information regarding this workshop can be found by clicking on "workshops" on the navigation bar above.

To register, email me at kkoz517@charter.net

A $50 non-refundable deposit is required to reserve your spot.  Space is limited.